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ICE3 Exchange launches crypto can conquer coronavirus campaign

With covid-19 confirmed cases in South Africa now above 1800, everyone’s commitment to fighting pandemic is appreciated. To play our small part, we quickly mobilised to make toilet paper available to the less fortunate in the City of Matlosana located in the North West Province of South Africa.

Working with the Mayor of Matlosana, Cllr. Maetu Kgaile and a local toilet paper manufacturer, iCE3 exchange managed to get the project launched. With local and international support, our team believes a real positive impact in the community can be made during a time when the country is witnessing a rise in confirmed cases.

“I originally hail from the City of Matlosana and when the effects of the lockdown became apparent the team and I did some brainstorming to see how we can help alleviate the impact of this pandemic locally,  in some small way. South Africans are resilient people and it is a privilege to be a part of this project,” said Gareth Grobler, iCE3 Founder & CEO

iCE3 will be donating toilet paper on a weekly basis in Matlosana and hope to increase the volume and frequency over the coming weeks. The first 1000 rolls were collected on the morning of March 30th by the Mayors’ representatives and distributed to pensioners queuing to collect their social grants administered by the South African Social Security Agency (SASSA).

Gareth Grobler, iCE3 Founder & CEO

“We really appreciate the very much needed assistance in this time of crisis. Our people need it and it is wonderful to see such cooperation during these desperate times. I want to personally thank everyone involved, especially the kind donations from all over the world,” said Mayor of Matlosana, Cllr. Maetu Kgaile

Why crypto?

Effectively administering an international campaign of this kind would be extremely difficult using traditional payment channels or even established charitable organisations. Even payment providers such as PayPal, which often waives fees for charitable causes, does not operate equally in every country. iCE3 decided to take swift action and reach out to local authorities in order to collaborate and ensure the initiative is executed thoughtfully and with the necessary care considering the nature of the covid-19 crisis.

In addition, to people not familiar with digital currencies such as Bitcoin, a positive first impression is essential for promoting wider adoption, especially since the challenge of misinformation and lack of awareness still creates a barrier to adoption. By supporting local communities in times of crisis, real-life use cases of the power of cryptocurrencies can be realised within Africa and across the globe. We hope that this initiative not only helps people receive much-needed supplies to see them through this difficult time but also leave an impression and create awareness around the power of borderless digital ecosystems that make it possible for cryptocurrencies such as bitcoin to empower ordinary people.

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